CMA CGM reinforces position in Africa with ad campaign

2014 will be for the CMA CGM Group, the world's third largest container shipping company, the year of African ambition.

The CMA CGM Group recently announced the launch of its new advertisement campaign in Africa to expand further on the continent.

The new campaign uses a <CMA CGM AFRICAMAX> vessel specially built to optimize operations in African ports.

Present in Africa since 2001, when the WAX trade was created - linking West Africa with China - and consolidated with the acquisition of DELMAS, the maritime transport expert in Africa, in 2006, the CMA CGM Group is now the leading transport in Africa.

With 72 offices in 43 countries, 25 maritime services, and 1,300 employees, the CMA CGM Group transported over 1,200,000 TEU in 2013 to and from Africa.

Already well-established in Africa, the group aims at reinforcing its maritime services with the opening of new trades and calls, developing the creation and modernization of its ports infrastructures, extending its solutions for intermodal transport so as to deliver cargo inland, and creating new logistic platforms offering a wide range of additional services to its customers. < Korea Shipping Gazette >